Barclay Insurance Services Inc. - Sequeira Partners

Description of Transaction

Sequeira Partners was engaged by Barclay Insurance to assist with identifying the right partner to provide a platform for the future growth and evolution of the business.

The Sequeira team provided advisory assistance throughout the transaction including initial valuation analysis, marketing the business to potential partners, negotiating preliminary and final deal terms, transaction structure and consideration, as well as assisting with due diligence and other pre-closing matters.

The sale to Sterling Capital will allow Barclay Insurance to access additional tech-enabled resources and provide greater process efficiencies to clients. The combined company is the largest independent employee-owned benefit consulting firm in Canada.


Founded in 1990 by Eric Barclay, Barclay Insurance Services brings an experienced approach to over 200 employee benefits, group retirement, and individual insurance clients in British Columbia. Headquartered in Vancouver, Barclay Insurance Services focuses on small to medium size businesses developing cost effective strategies to support clients and their financial goals. Eric brings over 35 years of experience in the insurance and financial services industry, having consulted with hundreds of organizations on their strategic planning.

Sterling Capital Brokers

Sterling Capital Brokers (SCB) was founded in 2014 and is headquartered in Toronto, Ontario. SCB is Canada’s largest independent benefit consulting firm that specializes in servicing SME’s and Multi-National Enterprise clients across Canada. SCB offers its clients comprehensive benefit consulting and customized plan management technology services which provides rapid and bespoke solutions to its client base.

The Team

Tannie Lam

Senior Associate